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Sometimes Agile is just not enough – why customer experience matters

Sometimes Agile is just not enough – why customer experience matters

By Biase De Gregorio – Agile Consultant and Associate Partner, IQ Business Organisations are increasingly adopting an agile approach and realising the importance of putting customers at the centre of decision-making. It’s not news that agile and customer experience management (CEM) are what everyone is talking about right now. Even though both ‘philosophies’ are independent, there are […]

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